Generosity Strategy

The Maclellan Foundation seeks to encourage wise giving among Kingdom Investors by employing the following key strategies:

  • Research: work with partners to identify developments and market gaps in the generosity sector
  • Message: continue to develop resources to distribute the message of generosity worldwide
  • Connect: facilitate partnerships between leadership in the generosity movement and global church leaders
  • Stimulate: creativity and innovation to capitalize on new opportunities
  • Leverage: current grant-making for increased growth